Copy AI Review 2023: Is it Worth it?  [Latest Update]

Copy AI is an AI writing tool that claims to save you time and increase your conversion rates. Their homepage says the tool’s value proposition will end writer’s block and create marketing copy in just a matter of seconds. So if you want to know how it works and what you can create with it, keep reading our Copy AI review.

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What Is Copy AI?

Copy.ai is an AI writing tool founded in 2020 according to Linkedin and has 16 employees, mainly based in the United States.

Traction seems to be good for just over two years in existence. Crunchbase has revealed that the team raised $2.9 million seed funding from several different investors, including Adam Morley and Sequoia Capital.

Copy AI’s marketing says it’s an “automated creativity tool,” but that’s not far from the truth.

While you can’t accurately generate long-form content in seconds that would generate an entire blog post in one click, it’s great for creating blog titles, outlines, paragraph points, blog intros and outros, and other content.

The software uses machine learning and AI technology to self-train and perform better every time you use it.

With the help of a wide range of automated creativity and writing tools, Copy AI has helped over 500,000 marketers to make a name for themselves in the online marketplace.

Famous brands currently using copy AI include Nestle, eBay, and Zoho.

Plus, this great tool acts as a guide to help you understand what your customers want. This will give you more unique ideas to meet your needs through content creation. And if you’re on a tight budget, don’t worry, Copy AI offers a very affordable pricing plan with a 7-day free trial.

We decided to test this AI content generator with a full Copy AI review. We tested how its technology works to see if it can write better copy than human writers.

Let’s get started.

A Quick Overview Of Copy AI

After signing up for a Copy AI account, you will be directed to an onboarding guide.

This is how it works:

You will have to choose the type of content you want to write.

Then enter some basic details: 

We decided to create a blog post, so let’s start by getting an overview of what we need

Then some conversation topics:

And then the real article:

Like most other AI writing tools, Copy AI has made up facts on the side and made a fairly generic article.

Authenticity and accuracy will need to be verified with certain topics – especially those related to human and animal health and welfare. So it should be used more as an AI writing assistant during content creation and in this way it can be quite powerful.

So if you plan to use it to write blog posts, we recommend sticking to the outline. Be prepared to edit heavily if you plan to use all the content.

At this point, it might not be for someone who wants the best long-form content. If you just need something to add to a product description or as a social media post and you’re not too concerned with quality, you’re fine. But when it comes to creating great content, we don’t think it’s there yet. If you want to create long articles, we suggest you keep looking.

Check out this blog post comparison between Jasper AI Vs Copy AI.

Who is the tool best for?

Copy AI is perfect for digital marketers and all online business owners who want to save time and speed up their copywriting and content creation process. It mainly specializes in creating content for websites, landing pages, sales letters, social media and even email marketing.

It mainly focuses on 5 different types of services:

• Product Description – ideal for e-commerce stores.
• Google Ads, Social Ads and Posts – Facebook, Twitter, Instagram, Linkedin Ads, etc.
• Website copy – blog post ideas, outlines, meta descriptions, etc.
• Sales copy – for use on websites, in emails, etc.
• Email content – for subject lines, use in autoresponders, funnels or anything else.

Copy AI seems to specialize in creating digital ad copies and product descriptions.

Its writing speed and content are amazing (and don’t miss our Copy AI vs Jasper AI comparison). But as mentioned, it should be used more like a long form assistant, with preferably one or two paragraphs at a time. Technology has not yet reached the point where it is possible to create blog posts as long as an entire 1500 word post in a matter of seconds.

However, this can certainly be used as an AI writer, it will only require a bit of human editing and fact checking!

This tool is not only useful for content marketers. It also has a “fun personal tools” section where you can create a love letter or birthday card using AI, as well as a bunch of other short content types.

How to use Copy AI

Getting started with Copy.ai is easy.

The platform is very clean, simple and intuitive to use. Not only that, but their YouTube channel is full of well-produced video content that can teach you how to create every type of copy you need.

Here is a sneak peek into Copy.ai and how to use some of the features.

Let’s say I want to create a blog post about the best airsoft guns in 2022:

1.Pick a template

2.Fill in some information about your product or preferred output

You will need to enter your product/brand name, then describe the product and tailor it to your brand voice.

3.Wait for a moment

4.Check the different outputs generated by Copy AI

You can change the output by what you write in the document on the right side of your screen.

It doesn’t generate entire blog posts by any means, but for someone with writer’s block, it can be of great help. Once the tool has generated the content, you can go in and make it look a little more natural and check the accuracy of the content.

This tool seems to be very good at generating ideas and structuring content, as well as producing short copy that reads pretty well.

Spelling and Grammar

Much effort has been made to improve machine learning algorithms to produce more natural content. It’s still not perfect, but it has improved a lot in recent years.

Grammarly is great for recognizing certain grammatical errors in your writing and pointing them out for further review.

To check the quality of Ai’s copy, we skimmed the passages in Grammarly. Surprisingly, it performed quite well, receiving an overall rating of 94%.

Copy AI Features & Templates

The free version of Copy AI has 44 advanced templates and many other simpler tools.

Let’s look at some of its key features: 

Blog Content

You have plenty of templates to help you write blog posts, including a template for headlines, outlines, and more.

The whole process of writing a blog post feels more streamlined than what you would get in other AI writing tools.

But honestly, if you finish a blog post, you’re going to have to do a lot of editing.

Best case scenario, you can use Copy AI to help you come up with an idea for a blog post. And that’s about it.

Social Media Content

Copy AI has tons of templates for posts, updates and even digital ad copies.

Perhaps the most useful are event promotions, sweepstakes and giveaway promotions.

All of these templates are very specific to the job in question. So, if you want clearly targeted marketing copy, you’ll probably love Copy AI’s copywriting software.

You just need a generic template where you can describe your image and Copy AI will start creating your marketing copy. 

Email Templates

Get help creating welcome emails, discount offers, newsletters, and even contact emails.

It basically has everything an average business needs.

These templates already have a structure in place, so it’s very easy to start sending emails.

Website Copy

This section is very thin and has far fewer templates than all other copy AI categories.

You’ll probably make the most of the sales landing page and About us templates.

But even with them, don’t expect too much.

Other tools and features

Copy.ai also has some other key features and benefits:

• Chrome extension – quick copy support in Google Docs and Gmail tools.
• Multiple languages ​​- for example, you can type in English and create content in Spanish.
• Facebook Groups – a group that works for advice, support, and talking about relevant content like anything AI-related (including great Facebook advertising ideas).
• 24/7 support – for all prices.
• Resources and Tutorials – a rich collection of resources to get the most out of the tool.
• 25+ language translations.
• Content-specific searches.
• 60 templates for different types of content.
• Tone controller.
• 100 free credits in the first month.
• 90+ tools for content creation.
• Unlimited runs.
• Generates informative and plagiarism-free marketing copy.

And as time goes on, you can expect all AI copywriting features to continue to improve, with more features being added to improve the overall experience of AI copywriting tools.

Copy AI Pricing

Their pricing page shows a flat rate of $35/month if paid annually or $49/month if paid monthly.

It also does not offer free accounts, but does have a 7-day free trial. It doesn’t require a credit card to sign up and is very useful for getting a feel for the tool.

However, the free version is limited to 100 runs per day. But that’s enough to see if what AI produces is right for your business. 

‘Run’ is as simple as clicking the ‘Create’ button once you start using the tool. This means, for example, that during the free trial you can create 100 blog post outlines or other marketing content per day. 

All the templates you create will keep you busy and help you write content for months.

To take it a step further, the digital ad copy software offers a Pro plan that’s perfect for small businesses. With this plan, you can enjoy unlimited credits and projects in addition to the main features mentioned above.

Last but not least, there are team plans for large teams and large companies. In addition to the above features, upgrading to this custom plan opens the door to other content collaborations with marketers, social media managers, and more.

Copy AI Pros & Cons

Copy AI uses AIDA and PAS frameworks to generate copy and ideas, allowing you to continue writing and conquering any sales framework.

We especially like the fact that the copywriting software is easy to use and can be quickly learned without prior copywriting or marketing experience.

What’s more, the pricing is very reasonable given the number of additional tools that come along with it even on the free plan(7 day free trial).

Below is a list of copy AI pros that outperform other AI copywriting tools:

• It has a simple interface that is easy to understand.
• Multilingual.
• It’s affordable.
• Has a decent text editor.
• 7 day Free Trial.
• No credit card info is required on the free trial plan.
• You can create multiple content types using templates.
• You can design your content with a specific tone.
• AIDA and PAS frameworks are supported. 
• Helpful tutorials.
• Facebook community of other Copy AI users.
• Easy content sharing.

However, like any product that uses AI technology, this software is not completely foolproof. 

As a result, the quality of your copy/result depends on the amount and accuracy of the input you provide. Also, the “Make More Option”, which aims to produce more results, may be delayed or lagged at certain times.

Also, the number of templates can be a bit overwhelming for beginners, but for those familiar with copywriting tools, this is a big advantage.

Below are some of the cons of using Copy AI:

• There may be delays(lagging) when generating content.
• You may see very random content.
• A lot of fact checking and editing is required.
• Creating long form copies can be frustrating.
• No live chat support.
• No third party integrations.

Copy AI Alternatives

If Copy AI doesn’t seem right for you, there are plenty of alternative AI writing software out there that you can check out.

Other best tools for AI copywriting and AI writing software include:

1.Jasper AI

(Widely considered as the best ai writing tool)

Our first recommendation is Jasper AI (previously known as Conversion AI & Jarvis AI).

Jasper AI offers a multilingual editor with 50+ templates to help you create fresh and creative SEO-optimized content. However, Jasper AI’s Pro and Boss mode plans allow for the creation of impressive long form content that Copy AI does not.

In addition, Boss Mode allows you to add advanced commands and an unlimited number of words for faster in-depth copy creation without sacrificing your quality and tone.

With over 50,000 major brands trusting Jasper, it’s no surprise that Jasper is known as the leading AI and machine learning software provider.

Speaking of algorithms, the software uses GPT-3 (Generative Pre-trained Transformer 3) to analyze content options and create SEO-optimized copy that speaks to your brand/product.

For those who don’t know, GPT-3 is a third generation language prediction model that uses deep learning to generate natural text similar to a writer.

The  written content created through Jasper AI can be checked against Copyscape and Grammarly to ensure there is no plagiarism. In addition, some of the key features of the software include:

• Grammarly is included and integrated into the document editor.
• Unlock power mode features.
• Write books and blog posts.
• Various sales copy templates. 
• Write a comprehensive YouTube script and description.
• Translate to 25 different languages.
• Unlock recipe templates.
• Write product descriptions. 
• 3,000 flashback characters.
• Sales frameworks like AIDA and PAS.
• Templates for Google Ads.
• Models on all aspects of blogging.

2.Writesonic

(Good for writing articles)

Finally, we’d recommend WriteSonic which promises high quality short and long form content copy. Although this software initially had very few features, it now has a lot of features, thus making its mark among the best writing tools on the market.

The main features of WriteSonic are quite similar to Copy AI, including writing formulas (AIDA and PAS), product descriptions, and more. Moreover, you can create landing pages with this software, which will be helpful in your marketing campaigns. .

Overall, the software is fast, easy to use, and has clear instructions for each step. So you can create unique, AIDA-compliant content without a lot of technical knowledge and flair.

Some of Writesonic’s key features include:

• Creation of blog posts or articles that describe the topic you want to share with your audience.
• Create well-written, keyword-rich, conversion-optimized eCommerce product descriptions.
• Multiple advertising and marketing tools to help you create more effective ads across all channels, including Facebook, Google, and more.
• A website copy template can help you improve your website’s overall conversion rate, SEO, and effectiveness by putting all the right elements in the right place.

Conclusion

We’re just starting to see what these AI content tools can do. Their marketing writing ability is definitely impressive and I expect their writing ability to improve a lot in the near future.

For small business owners or those running content or e-commerce websites, you should almost certainly familiarize yourself with these types of AI writing tools.

While they won’t triple your blog post output as we could all have hoped, they will give you a head start on how to properly use these tools as their results improve in the long run.

That said, it still does a good job of producing blog content, sales copy, ad copy, product descriptions, social media posts, startup ideas, and more, which can serve as the impetus you need when you run out of ideas. You can further check out our comprehensive list of the best ai writing software to try this year.

Last updated on February 4th, 2023 at 04:12 am