9+ Best Instapage Alternatives That Are Cheaper (Ranked)

When it comes to converting visitors into leads and growing your email list, having professional landing pages is crucial. 

Instapage, a popular online marketing platform, offers robust landing page building capabilities. 

However, there are several other excellent alternatives worth considering. In this article, we will explore the best Instapage alternatives available this year. 

These alternatives offer features ranging from website builders and sales funnels to email marketing and CRM integration. 

Whether you’re looking for an all-in-one marketing platform or a more affordable option, we’ll provide you with a comprehensive overview of each alternative to help you make an informed decision. 

Let’s dive into the world of Instapage alternatives and find the perfect fit for your marketing needs.

What Is Instapage?

Instapage is an online marketing platform that specializes in creating professional landing pages without the need for coding. 

It offers a range of features to help businesses convert visitors into leads and maximize their email list growth. 

With Instapage, users can access a drag-and-drop editor, customizable templates, A/B testing, and heatmaps to optimize their landing page performance. 

Instapage is known for its fast-loading landing pages and offers over 200 templates to choose from. 

It aims to provide a seamless experience for creating and managing landing pages, making it a popular choice among marketers and businesses looking to enhance their online presence.

Comparing The Best Instapage Alternatives

Why Do You Need an Instapage Alternative?

While Instapage offers robust features for creating landing pages, there are several reasons why you might need an alternative:

• Cost: Instapage can be quite expensive, especially for small businesses or individuals on a tight budget. Finding a more affordable alternative can help you save on marketing expenses.
• Additional Features: Instapage primarily focuses on landing page creation, but if you require a broader range of marketing tools like email marketing, sales funnels, or CRM integration, an alternative platform might better suit your needs.
• Flexibility: If you prefer a more customizable or flexible solution for designing landing pages, exploring alternatives can provide you with more options to create unique and tailored experiences for your visitors.
• Integration: Depending on your existing marketing stack, you may require an alternative that seamlessly integrates with other tools and platforms you use, ensuring smooth workflow and data synchronization.

By considering these factors, you can find an Instapage alternative that aligns better with your specific requirements and budget, while still delivering effective landing page solutions.

What Are The Best Instapage Alternatives?

1. LeadPages

Best Overall Instapage Alternative

LeadPages is a popular alternative to Instapage that offers a comprehensive platform for creating high-converting landing pages. 

It provides users with a user-friendly interface and a wide selection of templates to choose from, making it easy to create professional-looking landing pages without any coding skills. 

Leadpages has an AI Engine, an innovative AI-powered marketing tool designed to speed up content creation and enhance your marketing efforts. 

With a single click, you can generate compelling copy and publish pages faster than ever before. 

This powerful tool harnesses the power of artificial intelligence to help you promote your products, services, and brand effectively.

One of the standout features of AI Engine is its ability to generate new headlines effortlessly.

It offers dozens of headline options, allowing you to choose the one that best resonates with your target audience. 

The AI-generated headlines also serve as a source of inspiration, helping you explore new angles and phrasings for your content.

Furthermore, AI Engine streamlines the copywriting process, simplifying the creation of websites and landing pages. 

By automating content creation, you can focus more on developing valuable products and services while AI Engine takes care of the heavy lifting.

Additionally, AI Engine allows you to optimize your pages by generating new variations of your headline in seconds. 

With A/B testing, you can identify the most effective headline that boosts conversions and helps you collect more leads.

LeadPages Key Features:

• Drag-and-Drop Editor: LeadPages provides an intuitive drag-and-drop editor that allows users to easily customize their landing pages without any coding knowledge. It offers a wide range of elements and customization options to create visually appealing and high-converting pages.
• Templates: LeadPages offers a vast collection of professionally designed templates for various industries and purposes. These templates are fully customizable, allowing users to personalize them to match their brand and campaign goals.
• Conversion Tools: The platform includes a set of conversion-focused tools, such as pop-ups, alert bars, and opt-in forms, to help capture leads and drive conversions effectively.
• A/B Testing: LeadPages enables users to conduct A/B testing to optimize their landing pages for better performance. This feature allows you to test different variations of your pages and determine which one yields higher conversions.
• Integrations: LeadPages integrates with popular email marketing platforms, CRM systems, webinar tools, and more. This seamless integration allows you to streamline your marketing efforts and automate lead nurturing processes.

LeadPages Pros & Cons:

Pros:

• Mobile-responsive designs for optimal user experience.
• Lead capture pop-ups and alert bars for increased conversions.
• Robust analytics and tracking features.
• Reliable customer support.

Cons:

• Some advanced features are only available in higher-priced plans.
• Lack of built-in email marketing functionality (requires integration with third-party tools).

It’s important to note that the pros and cons can vary depending on individual needs and preferences.

LeadPages Pricing:

Leadpages offers flexible pricing plans to accommodate different business needs. Here are the pricing tiers:

• Standard Plan: This plan is priced at $37 per month (billed annually) and provides essential features for small businesses and entrepreneurs.
• Pro Plan: The Pro plan costs $79 per month (billed annually) and includes advanced features suitable for growing businesses and marketing professionals.
• Advanced Plan: For larger businesses and marketing teams, the Advanced plan offers more robust features. The pricing is available upon request, and you can contact Leadpages for a customized quote.

Leadpages also provides a 14-day free trial, allowing you to explore the platform and its features before committing to a subscription.

How Does LeadPages Compare To Instapage?

Leadpages is a strong alternative to Instapage, offering a user-friendly interface, a wide range of customizable templates, and powerful features like the AI Engine for content creation. While Instapage has a robust set of features and advanced analytics, Leadpages excels in providing a seamless user experience, quick page-building capabilities, and a more affordable pricing structure. Leadpages also offers unlimited traffic and conversions across all its plans, making it a compelling choice for businesses of all sizes.

2. Landingi

Best Easy To Use Instapage Alternative

Landingi is a dedicated platform for creating high-converting landing pages that help businesses boost their campaigns and increase conversions. With a range of flexible pricing plans and a comprehensive set of features, Landingi provides the tools and integrations necessary to create effective landing pages tailored to your specific needs making it a good Instapage alternative.

Landingi Key Features:

• Unlimited conversions
• 10 domains (extendable for an additional fee)
• 50,000 unique visitors per month (extendable for an additional fee)
• Unlimited landing pages
• Unlimited account users
• 300+ tailor-made and high-converting landing page templates
• 100+ pop-up templates
• Free migration of up to 3 landing pages
• Email, chat, and phone support included in all plans
• WordPress plugin integration
• Integration with Unsplash, Shopify, Zapier, CRM systems, Webhook, and more
• Advanced features like smart sections and A/B testing available in higher plans

Landingi Pros & Cons

Pros of Landingi:

• Affordable pricing with generous features
• Unlimited landing pages and account users
• Comprehensive support options
• Free migration service for up to 3 landing pages

Cons of Landingi:

• Domain, subaccount, and visitor limits can be extended for an additional fee

Landingi Pricing

Landingi offers flexible pricing plans to suit various marketing strategies and budgets. All plans are billed monthly, and there is an option to save two months by choosing the annual billing cycle.

• Lite – $29 per month:
• Professional – $49 per month:
• Agency – $149 per month:
• Unlimited – $1,000 per month:

Landingi offers a free plan, which includes one published landing page, one custom domain with SSL, 500 visits per month, and Landingi branding.

How Does Landingi Compare To Instapage?

Landingi offers a robust set of features and a user-friendly interface that makes it a strong contender as an Instapage alternative. It provides a wide range of customizable templates, advanced optimization tools, and seamless integrations with essential marketing tools. While Instapage is known for its versatility and advanced functionalities, Landingi stands out with its affordable pricing plans, free migration service, and exceptional customer support. Both platforms have their strengths, and the choice between them will depend on specific needs, budget, and preference for features and support.

3. HubSpot

Best Free Landing Page Builder

HubSpot is a well-established and trusted name in the world of SaaS and B2B marketing. With a comprehensive range of marketing services, including CRM tools, sales tools, and landing page tools, HubSpot serves as a one-stop solution for businesses and a good Instapage alternative to consider.

When it comes to landing page builder tools, HubSpot stands out for its exceptional power, rich features, and user-friendly interface. The software caters to the needs of single users, large groups, and agencies alike, offering versatility and adaptability.

HubSpot follows a freemium model, providing essential free tools to run basic marketing campaigns. With the free version, users gain access to a landing page builder, form builder, email marketing, ad management tools, and CRM. This is especially beneficial for small businesses operating on a tight budget, as they can achieve results without significant financial investment.

Whether you’re a beginner or an advanced user, HubSpot offers a seamless experience. Beginners can take advantage of the intuitive interface and a wide selection of mobile-friendly templates. For more advanced users, HubSpot provides access to advanced analytics tools, testing software, and other advanced features to enhance campaign performance.

HubSpot Key Features:

• Fully responsive pages that adapt to all devices.
• Personalized landing page content tailored to each visitor.
• Robust A/B testing capabilities for optimizing conversions.
• Quick and easy creation of professional-looking landing pages.
• Capture and convert leads through live chat, pop-up forms, chatbots, and other tools.

HubSpot Cons:

• The Professional and Enterprise plans may be costly for some users.
• Mobile Accelerated Mobile Pages (AMP) pages are not offered.
• The platform is most suitable for larger customers or businesses.

HubSpot Pricing:

HubSpot offers a free plan that includes free landing pages, thirteen industry templates, and essential analysis tools, among other useful business features. In addition to the free plan, HubSpot offers three premium levels: Starter, Professional, and Enterprise.

The Starter plan is priced at $50 per month and provides access for up to 1,000 contacts. The Professional plan costs $800 per month (billed annually), while the Enterprise plan is priced at $2,400 per month (billed annually).

Is HubSpot Better Than Instapage?

HubSpot and Instapage are both powerful marketing tools, but they have different focuses and strengths. HubSpot offers a comprehensive suite of marketing tools, including landing page builders, CRM, email marketing, and more, making it suitable for businesses looking for an all-in-one solution. On the other hand, Instapage specializes in creating high-converting landing pages with advanced customization options and A/B testing capabilities. HubSpot’s strength lies in its holistic approach to marketing, while Instapage excels in providing dedicated landing page functionality. 

4. Ucraft

Instapage Alternative With Buit-in Website Builder

Ucraft is a user-friendly landing page builder and Instapage alternative that offers a range of impressive features, including a drag-and-drop editor and a logo maker, making it easy for users to design and customize their landing pages. However, it’s worth noting that the lower-tier subscription plans have limited features compared to higher tiers.

One notable advantage of Ucraft is its collection of attractive and fully customizable templates. These templates can be easily personalized to match the brand’s style and are also portable, allowing users to transfer them across different projects.

Ucraft also provides useful tools for blogging and ecommerce, which are intuitive to use and offer ample customization options. Additionally, with annual plans, users can enjoy a free domain name, adding further value to their subscription.

Integration with essential tools such as Google Analytics, Zendesk chat, and Intercom is supported by Ucraft, enabling users to seamlessly connect and utilize these services alongside their landing pages.

Ucraft Key Features:

• 24/7 Live Chat Support: Ucraft offers round-the-clock live chat support to assist users with any inquiries or issues they may encounter while using the platform.
• The Team App: This feature enables you to collaborate with team members by granting them access to your website and providing them with editing permissions. It simplifies teamwork and streamlines the website development process.
• SEO App: Ucraft includes a built-in SEO app that provides essential tools for optimizing your website’s search engine visibility. You can easily add page titles, images, and descriptions to improve your site’s SEO performance.
• Pages App: With the Pages App, you have full control over the structure of your website. You can effortlessly add, remove, and rearrange sections to create a customized layout that suits your needs.
• Designer Tool: Ucraft offers a free Designer Tool add-on that allows you to personalize templates according to your preferences. You can modify the layout, typography, and other design elements, giving your website a unique and tailored look.

Ucraft Cons:

• Primarily a Website Builder: While Ucraft offers landing page building capabilities, it is primarily focused on website creation. This means that its features and functionality for landing pages may not be as extensive or specialized as dedicated landing page builders.
• Lack of Sophistication: Some users may find that Ucraft could benefit from additional sophistication in terms of advanced features and customization options. While it provides basic tools and customization capabilities, it may not offer the same level of advanced functionality as some other platforms.

Ucraft Pricing:

Ucraft offers a range of plans to cater to different needs and budgets:

• Free Plan: The first plan is completely free and allows you to create landing pages with basic features. It’s a great option for those starting out or with simple requirements.
• Professional Website Plan: Priced at $10 per month, this plan provides more advanced features for building professional websites with enhanced customization options.
• Pro Shop Plan: For those looking to create an online store, the Pro Shop plan is available at $21 per month. It includes all the features of the Professional Website plan, along with additional e-commerce functionality.
• Unlimited Plan: Aimed at businesses with larger-scale e-commerce needs, the BigCommerce plan is priced at $69 per month. It offers a comprehensive suite of tools and features to support a robust online store.

Additionally, Ucraft offers a 14-day free trial with no credit card required. This allows users to explore the platform and its features before committing to a paid plan.

How Does Ucraft Compare To Instapage?

UCraft offers a user-friendly landing page building experience with features like a drag-and-drop editor, logo maker, and design tools. While it may not have the same level of sophistication as Instapage, it provides attractive and portable templates, easy-to-use blogging and ecommerce tools, and integration capabilities with essential tools. UCraft’s pricing plans also offer flexibility, making it a cost-effective alternative to Instapage for businesses looking to create visually appealing landing pages without compromising on functionality.

5. Elegant Themes Divi

Best WordPress Instapage Alternative

Elegant Themes Divi is a popular and highly versatile WordPress theme and visual page builder that empowers users to create stunning and professional websites with ease. Divi offers a drag-and-drop interface and a wide range of pre-designed content modules, making it suitable for both beginners and advanced users.

With Divi, you have complete control over the design of your website. You can customize every aspect of your pages, including layouts, colors, fonts, and more. The theme also includes responsive editing, allowing you to preview and adjust your website’s appearance on different devices.

Divi’s extensive library of pre-built website templates offers a great starting point for various industries and purposes. Additionally, Divi provides advanced features such as split testing, global elements, custom CSS control, and WooCommerce integration, enabling you to create interactive and feature-rich websites.

Elegant Themes offers affordable pricing options for Divi, including yearly and lifetime membership plans. By joining Elegant Themes, you gain access not only to Divi but also to their other premium themes and plugins, expanding your design possibilities.

6. GrooveFunnels

Beginner Friendly Alternative For Instapage

GrooveFunnels is a powerful and all-in-one sales funnel builder that aims to provide a complete solution for online businesses. With GrooveFunnels, users can create and customize high-converting sales funnels, landing pages, and websites without the need for any technical skills or coding knowledge.

The platform offers a wide range of features and tools to help businesses effectively market their products and services. These include drag-and-drop page builders, email marketing automation, affiliate management, webinar hosting, membership site creation, and more.

One of the standout features of GrooveFunnels is its lifetime pricing option, which offers users access to all the tools and future updates without any recurring monthly fees. This can be a cost-effective option for businesses looking for a long-term solution.

While GrooveFunnels is still relatively new compared to some of its competitors, it has been gaining popularity for its robust features and affordable pricing. Whether you are a beginner or an experienced marketer, GrooveFunnels provides a comprehensive platform to help you build effective sales funnels and grow your online business.

7. Unbounce

Best Alternative For Professionals 

Unbounce is a popular landing page builder designed to help businesses create and optimize high-converting landing pages. With its user-friendly interface and extensive features, Unbounce is a valuable tool for marketers and digital professionals.

One of the key advantages of Unbounce is its drag-and-drop editor, which allows users to easily customize landing page layouts without the need for coding knowledge. It offers a wide range of templates and design elements, making it easy to create visually appealing and engaging landing pages.

Unbounce also provides A/B testing functionality, allowing users to test different variations of their landing pages to optimize conversion rates. It offers robust analytics and reporting tools to track performance and make data-driven decisions.

Integration capabilities are another strong suit of Unbounce, enabling seamless integration with popular marketing tools, CRMs, and other third-party applications. This ensures smooth lead capturing and integration of data into existing marketing workflows.

While Unbounce is primarily focused on landing pages, it also offers features for pop-ups and sticky bars, allowing users to engage visitors and capture leads in different ways.

Unbounce pricing is based on different plans, depending on the level of functionality and volume of traffic required. It offers flexible monthly and annual subscription options to accommodate varying business needs and budgets.

8. GetResponse

Best All In One Marketing Platform

GetResponse is an all-in-one marketing platform that offers a wide range of tools to help businesses create, automate, and optimize their marketing campaigns. It provides solutions for email marketing, landing page creation, marketing automation, webinars, and more.

One of the key features of GetResponse is its email marketing capabilities. Users can easily create and send professional-looking emails to their subscribers using customizable templates, drag-and-drop editors, and advanced automation features. It also offers features like A/B testing and analytics to track email performance and optimize campaigns.

GetResponse also provides a landing page builder that allows users to create visually appealing and high-converting landing pages without any coding knowledge. It offers a wide range of templates and customization options to match the branding and goals of the business.

The platform also offers marketing automation features, enabling users to create automated workflows based on user behavior, segment their audience, and send targeted messages. This helps businesses save time and deliver personalized experiences to their subscribers.

In addition to email marketing and automation, GetResponse includes features for creating and hosting webinars. Users can easily set up webinars, engage with their audience through interactive features, and generate leads from their webinar attendees.

GetResponse pricing is based on different plans, with varying features and subscriber limits. It offers flexible pricing options to cater to businesses of all sizes and budgets.

9. ClickFunnels

ClickFunnels is a popular sales funnel builder and marketing platform that helps businesses create and optimize sales funnels to generate leads and drive conversions. It provides a suite of tools and features designed to simplify the process of building effective sales funnels without the need for coding or technical expertise.

One of the key features of ClickFunnels is its drag-and-drop editor, which allows users to easily create and customize sales funnels, landing pages, and opt-in forms. Users can choose from a variety of pre-built templates and customize them to match their branding and marketing goals.

ClickFunnels offers a range of funnel types, including sales funnels, lead generation funnels, webinar funnels, and membership funnels. Each funnel type comes with pre-designed templates and specific features tailored to its purpose.

The platform also integrates with popular payment gateways, allowing businesses to easily process payments and manage transactions within their funnels. This makes it convenient for businesses to sell products or services directly through their funnels.

ClickFunnels provides features for split testing, allowing users to test different variations of their funnels to optimize conversions. It also offers analytics and reporting tools to track the performance of funnels and make data-driven decisions for improvement.

In addition to its funnel-building capabilities, ClickFunnels offers a variety of integrations with third-party tools and services, including email marketing platforms, CRM systems, and webinar platforms, to enhance marketing automation and workflow efficiency.

ClickFunnels pricing is based on different plans, with varying features and limitations. It offers both monthly and annual subscription options to accommodate businesses of different sizes and budgets.

How To Choose The Best Instapage Alternative

When it comes to choosing the best Instapage alternative for your business, there are several factors to consider. Here are some key points to help you make an informed decision:

Features and Functionality

Evaluate the features and functionalities offered by each alternative. Consider whether they provide the specific tools you need for your landing page creation, optimization, and marketing campaigns.

Ease of Use

Look for alternatives that have a user-friendly interface and intuitive drag-and-drop editors. This will ensure that you can easily create and customize your landing pages without requiring extensive technical knowledge.

Customization Options

Check the level of customization available with each alternative. Look for options that allow you to tailor the design, layout, and branding elements to match your business requirements.

Integration Capabilities

Consider the integration options provided by each alternative. Ensure that it can seamlessly integrate with your existing marketing tools, such as email marketing platforms, CRM systems, analytics tools, and payment gateways.

Pricing Structure

Evaluate the pricing plans and determine whether they align with your budget. Look for alternatives that offer flexible pricing options and provide value for money based on the features and support they offer.

Customer Support

Consider the level of customer support provided by each alternative. Look for options that offer reliable and responsive support channels, such as live chat, email, or phone, to address any queries or technical issues you may encounter.

User Reviews and Recommendations

Research and read user reviews and testimonials for each alternative. Pay attention to feedback regarding user experiences, customer satisfaction, and overall performance to gain insights into the strengths and weaknesses of each platform.

Frequently Asked Questions

Conclusion

In conclusion, finding the best Instapage alternative is a crucial decision for businesses looking to create high-converting landing pages and optimize their marketing campaigns. While Instapage is a popular choice, there are several alternatives available that offer unique features, pricing structures, and user experiences.

Leadpages stands out as an overall top alternative, providing a comprehensive set of features, customization options, and a user-friendly interface. With its AI Engine and extensive template library, Leadpages simplifies content creation and offers powerful optimization tools.

Other alternatives like Landingi, Ucraft, Unbounce, ClickFunnels, GetResponse, and GrooveFunnels also offer their own strengths and cater to different business needs. It’s important to carefully evaluate each alternative based on features, ease of use, customization options, integration capabilities, pricing, and customer support.

Ultimately, the best alternative will depend on your specific requirements, budget, and preference for certain features. Consider your business goals and choose an alternative that aligns with your marketing strategy, provides a positive user experience, and helps you create effective landing pages that drive conversions.

Remember to take advantage of free trials, demos, and user reviews to gain firsthand experience and insights into each alternative before making your final decision. With the right Instapage alternative, you can enhance your marketing efforts and achieve better results in engaging your target audience and generating leads.

Last updated on July 25th, 2023 at 04:53 am